Our work on light bulbs wasn't an arbitrary mandate. We didn't just pick a standard out of the air, or look for a catchy sounding standard like 25 by 2025 not based in science or feasibility. Instead, we worked with both industry and environmental groups to come up with a standard that made sense and was doable.0
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Making movies is not rocket science. It's about relationships and communication and strangers coming together to see if they can get along harmoniously, productively, and creatively. That's a challenge. When it works, it's fantastic and will lift you up. When it doesn't work, it's almost just as fascinating.0
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